What is Affiliate Marketing?

Affiliate marketing is a method of promoting web businesses in which an affiliate is rewarded for every visitor, subscriber, customer, and (or) sale provided through his or her efforts. It is a modern variation of the practice of paying a finder's fee for the introduction of new clients to a business. Compensation may be made based on a certain value for each visit (Pay per click), registrant (Pay per lead), or a commission for each customer or sale (Pay per sale), or any combination.

Merchants like affiliate marketing because it is a "pay for performance model", meaning the merchant does not incur a marketing expense unless results are realized.

Some e-commerce sites run their own affiliate programs while other e-commerce vendors use third party services provided by intermediaries to track traffic or sales that are referred from affiliates. Some businesses owe much of their growth and success to this marketing technique, although research has shown in general the increase to be approximately 15-20% of online revenue

Do you own a office to run your business or Working from your home? This question comes up for a lot of small companies wondering what is best. We'll take you through the benefits of each.

What are the benifits of having a office if we fully operate our business through online?

An office would be good if you have multiple employees and are a large/medium size operation. If you're just offering hosting services there is no point to having an office for clients to stop in, unless you're doing a large colo or network services. Clients don't really care where you work from, as long as their website is online.

Obviously you'll save tons of money by working at home. I have a second room in my house as a dedicated office room, fax machine, desk, filling cabinet, etc and it works very well. If you work from home you can also write many things off like internet connection, rent, phone, etc.

If you're a small company with 1 or 2 guys work from home, you'll save lots of money that can be put towards advertising and new sales. Just take the cost of rent for an office and use that towards sales. Once you grow and expect to have many employees, have been in business for a while, have a solid business plan and real income from current clients - then get one. Otherwise you'll end up going belly up, not being able to afford it.

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